Stuck for post ideas? Can’t think of what type of blog post to start on next?
Don’t worry yourself as you’re not alone, we’ve all experienced moments like these, when we find ourselves staring aimlessly at the computer screen, scratching our heads trying to figure out what to write about or what type of post to construct next.
To help you out of a difficult situation, I’ve compiled for you 19 types of blog posts proven to drive traffic, comments and social shares. Take your pick from the list below and start writing.
One important note though, what ever type of blog post you decide to put together, always ensure that quality, usefulness, resourcefulness comes above all else.
Here’s the list.
#1. Strategy / Case Study Posts – Case studies are powerful, they provide an immense amount of information, insight and value to anyone reading them. Everybody loves reading about strategies that have created results, it kind of installs trust in people that something (what ever that something may be) really works, and case studies are prefect for providing proof that something works. The more case studies you can create for your blog, the more trust and loyalty you will gain from your readers. A fantastic blog that provides awesome case studies is no doubt Neil Patel’s blog QuickSprout.
#2. Data-Driven Posts – Data-driven posts are articles that contain tips or ways to achieve desired results, backed by substantial data, useful and relevant data. Check out this post on where to get relevant data to use in your blog posts. Here is an example of a well crafted “data driven” blog post on BufferApp: 5 Data-Driven Ways To Get Your Facebook Post Seen By Your Audience.
#3. Personal Insights Posts – I don’t know about you, but I love writing posts that provide something useful based on my own personal experiences and findings. I love to provide my own insights into blogging, online business, personal development, online tools and services and traffic generation, after all, that’s one of the many reasons I believe why people visit blogs, they want to be able to get a certain perspective on something from someone else, whatever it may be, which often gives them confidence or helps them to make better decisions about something. I hope all of that made sense to you.
#4. ‘How To’ Tutorial Posts – This is by far everybody’s favourite type of blog post to create, and one of the great things about creating ‘How to’ tutorial posts is that it’s pretty hard to run out of post ideas on what to write about. You can write a ‘how to…’ post on practically anything in your niche. Don’t assume that everybody knows how to do certain things in your niche just because you do, there are plenty of people out there that need teaching, and that’s the beauty of creating tutorial posts. Make a list of all the possible ‘how to’ posts you can write for your blog, and keep them somewhere safe for the future.
#5. Review Posts – Writing a great review is something every blogger should be doing as often as possible. People who make a purchase online are more inclined to be influenced by blogs. The most effortless way in my opinion to make money from blogging is by doing affiliate marketing, and producing insightful product reviews. Make a list of some of the best products you’ve ever tried, or the products that have helped you with your own blog and review them. Check out my review posts here.
#6. Video Posts – When you simply don’t feel like writing, or want to create content using another medium entirely, video is the next best thing in my opinion. With video you can choose to create ‘screen casts’ such as online tutorials or reviews, or ‘talking heads’ such as an interview or recording yourself talking about a specific topic or subject. I love creating both types of content using video, and sometimes I will combine writing a blog post with a video, see image below.
#7. Infographic Posts – If you’re not providing useful infographics on your blog you’re missing out on a boat load of potential traffic, readership and much more. You can either outsource someone to create a useful and unique infographic for your blog at a reasonable rate, or find bloggers that allow other bloggers to re-publish and re-share their infographics. A combination of using both strategies can be very useful for your audience.
#8. List Posts – Now everybody loves checking out a good old list post, they’re easy to create, simple to read or scan over and can provide a lot of usefulness to your readers. The bigger the number in a list post the better, that’s what I’ve found from publishing list posts on Magnet4Blogging. Here’s an example of a great list post: 12 Quick Tips For Smarter Blog Commenting.
#9. Cornerstone Posts or Massive Value Posts (MVP’s) – These are blog posts constructed of around 2,000 words or more, cornerstone posts are usually packed with lots of useful, resourceful and actionable content made up of many mediums, not just written content. Also known as MVP’s (Massive Value Posts), these posts require a lot of work, time and effort, and a great deal of research and attention to detail to put together, but the rewards for writing such posts can be off the charts quite literally. MVP’s are amongst my favourite types of blog posts to create. Here are some examples of Massive Value or cornerstone posts:
- 50 Tips To Help You Build A Powerful Email List
- 100 Ways To Get More Traffic To Your Blog
- The Complete Beginners Guide To Creating A WordPress Blog
#10. Resource Posts – Resource posts are articles that provide your readers not just with valuable information, but also useful resources too. A resource post can be a list of useful links to other blog posts on a specific topic, a useful list of links to online tools, online services etc, perhaps to do a specific thing, a list of recommended books for bloggers, or a list of top blogs to follow, etc.
#11. Guest Posts – A lot of blogs accept guest posts these days, it’s the normal thing to do when you have a reasonably well established blog right? Accepting well-written, useful and relevant guest posts on your blog can provide your readers with fresh perspectives, whilst freeing up your time to do other things with your blog. You can either create a guest post information page, or personally invite specific people to come and write on your blog, or you can hire a world-class blogger to come and write for you.
#12. Question and Answers Posts – These are wonderful posts to create for your blog readers. Listen to your audience, ask questions and post surveys, find out what they really want to know, and then create a question and answer post. You can create a Q&A post on a specific topic or a variety of topics, specifics often work best, for example: Email List Building: Questions And Answers, or Driving Traffic From Social Media: Questions And Answers.
#13. Inspirational Posts / Stories – Again, everybody loves to read inspirational posts. Whether you’re offering motivational tips, time management tips, or sharing a moving story, motivational posts can be great little traffic and comment pullers by themselves. People can relate to good stories, especially if it’s fitting, or resonates well with them. Writing a motivational post also demonstrates to your audience how much you actually care about them, and respect their feelings, goals and ambitions. Check out my personal motivational post on how to motivate yourself for blogging here.
#14. Blog Series – Blog series posts, as you’ve probably guessed by now, are blog posts broken down into a series. One of the many advantages of creating a blog series is that you can really break down a topic and go into greater detail. In addition if you have a series that run with 5 or 6 posts, you can spread them out in your editorial calendar and perhaps publish one or two posts per week, so no need to worry about what post to write next for a little while. Check out my traffic generation blog post series for some ideas how to construct a blog series.
#15. Blog Contests – Now if you’re looking for the ultimate way to get people flocking to your blog, host a blog contest. Not only can you benefit from high traffic, a ton of social shares and comments, but blog contests are great for bringing together your community and reinforcing your relationships with your readers, subscribers etc. If the prize is right, you can really reap the benefits of a great blog contest. Use something like Rafflecopter to help you host your contests, it’s an amazing free and paid service to help you organise your contests properly, and reach out to more people. Go to http://www.rafflecopter.com/
#16. Podcasts / Show notes – Podcasting is really taking off in the blogging world, and there are plenty of online services to help you get set up, and where you can even embed your podcasts into your blog posts. Check out this post and scroll down to tip #3 for more information, links to resources etc.
#17. Observational Posts – What the hell are these exactly? Well an observational post is when you read a specific piece of content, or watch a video on the web and make your own notes and judgement about it. You’re observing and in your notes you’re highlighting what the content is really focusing on, and, or what the content has failed to point out completely. You then write your own unique post, referring back the piece of content you’ve just read, highlighting some of your positive and negative observations, and providing additional value. It’s not copying, it’s not slating another piece of content, it’s simply adding value and summarising your thoughts, providing your insight, your opinions and experiences into the mix. Here’s an example:
Someone writes a list of tips on how to drive referral traffic to your blog. You read the post and pick a few of those tips and write your own post focused on those tips you picked out, occasionally referring back to the original post with maybe a link. You add your own thoughts, ideas, strategies and share what you’ve experienced with putting those tips into practice into the post.
I hope that made some sense.
#18. Progress Report Posts – I love writing progress reports for my blog. A progress report is a post where you write and share everything that you’ve been doing to achieve something specific with your blog. Here are some mild examples of the kind of progress report you can create for your blog:
- Monthly income reports – Share with your audience what you’ve been doing to generate income from your blog each month.
- Monthly traffic reports – Share with your audience what you’ve been doing to increase blog traffic each month.
- Link building progress reports – Share with your audience what strategies have been working for you to build natural backlinks.
- List building progress reports – Share with your audience the strategies you’ve been applying to help you boost your email opt-in conversions.
- Niche / Website building progress report – A report you create each month revealing what you’ve been doing to build your niche website.
These are just a few examples, I’m sure you’ll be able to think of many more types of progress reports for your blog.
#19. Blog Interviews – Finally, if you haven’t thought about interviewing influential people or bloggers in your niche, it’s never too late to make a start. Blog interviews are the types of blog posts that can draw a lot of attention, especially from social media sites. I wrote an in-depth article on why you should consider conducting interviews on your blog, you can check it out below:
Recommended Reading: 5 Major Benefits Of Conducting Blog Interviews
You might also enjoy the following post where I provide some useful tips for conducting great blog interviews here.
That about wraps it up for this list, of course if you can think of any other types of blog posts to add to the list, please share them below in the comment section.
Have an awesome week folks – Fabrizio.
Creative Commons image courtesy of Flickr user: Nicola Sapiens De Mitri.