Last Updated on April 1, 2018 by Fabrizio Van Marciano
Do you run a WordPress website for your small business? If you do, then you're in mega luck. In this post, I'll share with you 10 of the best WordPress plugins that I think every small business website should have.
Unlike many of the DIY website builder tools that are currently available, WordPress gives you complete freedom and control over every aspect of your small business website.
Did you know that WordPress now powers more that 28% of the web?
If you already have a WordPress website set up for your business, then great.
If you haven't yet thought about creating a website for your business, it's really, really simple to do. Please check out my detailed step-by-step tutorial guide here.
OK, so below I've compiled a list of 10 best WordPress plugins to rock your small business website.
Whether you run a website for a local coffee shop, or perhaps you're a plumber, or a wedding planner, or a personal fitness trainer.
Whatever your profession might be, if you don't have any of these plugins installed on your website yet, I highly recommend that you get them ALL installed.
Thrive Leads is easily one of the most powerful and most popular email opt-in form and list building plugin's available for WordPress right now.
Creating an email list is probably one of the smartest things you can do as a small business owner.
Because anyone who subscribes to your email list is also potentially a customer to your business.
If building an email list is important to your business growth, then you need this plugin on your WordPress website.
You can read my full detailed review and tutorial of Thrive Leads here.
Having a reliable contact form in your business website is so important.
For the simple reason that your customers are able to communicate with you easily.
Gravity Forms is a powerful premium website form builder plugin with many built-in options and optional add-ons, including PayPal integration.
With Gravity Forms, you can create pretty much any type of form you need for your business website. From custom contact forms to custom order forms, to product or service inquiry forms, and much more.
We proudly use Gravity Forms on Magnet4Blogging Media.
Tracking your website visitors behavior is important if you want to make your online marketing more effective for your small business.
Monster Insights is a free WordPress plugin that allows you to install and configure Google Analytics tracking code into your WordPress website easily.
It comes with a host of useful features, including real-time stats, multiple tracking, and more.
You can also get custom Google Analytics reports and data right inside your WordPress dashboard.
No professional small business website is complete without some easily accessible contact details, and what better way to display business contact information than to use the Business Profile Plugin?
The Business Profile Plugin comes with SEO-friendly with Schema.org markup, which makes it easier for search engines to display your business contact info with your listing in Google.
This is useful because it means potential customers will able to contact your business regarding your products or services without too much effort.
Do you value what your customers are saying about your business, your products, or services, or your customer service even?
Thrive Ovation is a powerful, smart feature packed testimonials management plugin which all small business owners should have on their website.
Thrive Ovation helps you to convert comments, social media testimonials, emails, and more, into powerful testimonials to use on your sales pages, product information pages, and more.
If you want to save time and make the most of what other people are saying about your business online, you need Thrive Ovation.
Security for your small business website is of paramount importance, and you know it, right?
Think about it, an offline or brick and mortar business will most likely have some kind of business insurance.
But what about your website?
Well, you have WordFence, the most popular security WordPress plugin available.
WordFence will help you scan, gain valuable insights into your website's traffic, track and alert you of any attempts of hacking, prevent brute force attacks, and more.
The plugin is free, however, they also provide a premium service with more security options and resources.
Whilst still on the topic of website security, as well as protecting your website and online assets, you've also got to think about backing everything up should the worst case scenario ever happen.
What if your small business website gets hacked and taken down? It can happen.
With BlogVault, you can get your website back up and running in no time at all.
BlogVault is the WordPress backup service we use here at Magnet4Blogging Media, and therefore highly recommend.
Want to create attractive, high-converting sales landing pages for your products and your services?
For this, you need the awesome Thrive Architect plugin.
Thrive Architect is a complete and powerful drag-and-drop page builder plugin for WordPress.
It comes complete with a host of landing page design features and elements, including a library of ready-made sales landing page templates, and more.
You no longer need to rely on your web designer to create your sales pages for your business anymore. You can now do it yourself with Thrive Architect and save a ton of time and money in the process.
Check out my detailed review of Thrive Architect here.
Every small business website should have an FAQ page.
An FAQ page can help your visitors, or customers, find answers to their questions quickly.
Thankfully, there's a plugin designed to help you create a great looking FAQ page without taking too much of your time.
The plugin is called Ultimate FAQs.
Features include -
Last but not least, is WordPress SEO by Yoast, the most popular on-page and site-wide SEO plugin available for WordPress.
If you rely on your customers finding your products and services via the search engines, you need an SEO plugin that's quick and simple to setup and use, right?
WordPress SEO, the free version, let's you optimize your content for a single specific keyword or phrase.
Additional features help you choose whether you want search engines to index specific pages, posts, categories, and tags. XML Sitemaps is also included in Yoast SEO.
7,000,000 website owners rely on Yoast for their SEO, you should be one of them.
Check out this post to compare two of the best SEO plugins for WordPress, Yoast SEO and SEOPressor.
So, in my humble opinion, those are the most essential plugins I would personally recommend for any small business website.
There are much more plugins out there to discover and use, however, for now, these should help you make your website more user-friendly for your visitors and potential customers.