ClickBank Affiliate Review 2020: The Good, The Bad, And The Ugly!

Last Updated on April 6, 2020 by Fabrizio Van Marciano

After almost 10 years of using ClickBank, I thought it was high time that I wrote my own personal review of this ‘once’ very popular affiliate network. Here’s what you need to know about ClickBank in 2020. I’ll talk about the good, the bad, and the ugly. No bull, just pure honesty. I’ll also share my thoughts on whether I think ClickBank is worth your time and energy as an affiliate marketer, or not.

I signed up to ClickBank as an affiliate roughly a month after I started blogging back in August of 2010.

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This August (2020), will mark my 10th year anniversary as a ClickBank affiliate and as a full-time blogger.

I discovered ClickBank, actually, through a book I was reading at the time called How To Make Money Online The Roadmap Of A Dot Com Mogul, by John Chow. If you’re interested in checking out this book, you can find it here on Amazon.

John Chow, by the way, is one of the most successful and highly respected bloggers in the world. From what I can remember, using ClickBank was a big part of his monetization strategy.

Anyhow, getting back to this review of ClickBank. Over the last ten years, I’ve not only promoted digital products hosted in the ClickBank Marketplace, but I’ve also purchased a few of them.

Some of these purchases have been valuable, but sadly most of them have been useless, and I’ll explain why and how in just a while.

Here’s what we’re going to cover in this ClickBank affiliate review:

  1. What is ClickBank?
  2. What kind of products are hosted on the ClickBank Marketplace?
  3. Are the products good quality or is everything on ClickBank just a scam?
  4. Getting paid as an affiliate.
  5. What’s so good about ClickBank? (The Good)
  6. What’s not so good? (The Bad)
  7. What is really, really bad? (The Ugly)
  8. Should you use ClickBank to monetize your blog?

OK, let’s get started!

Note: Please keep in mind that I’m reviewing ClickBank as a publisher/affiliate, and not a vendor. Vendors use ClickBank to host, promote, and upsell digital products.

What is ClickBank?

If you didn’t already know, ClickBank is one of the largest sales platforms on the web. The company was founded back in 1998 by entrepreneurs and has over 200 million customers worldwide.

ClickBank Review 2019: The Good, The Bad, And The Ugly!
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ClickBank has built up a strong reputation with bloggers, entrepreneurs and digital marketers over the years. Whilst they’ve been in the game for some time, a proportion of their reputation and credibility has somewhat been tarnished in ways I will explain later on in this review.

You can signup as a Vendor on ClickBank to host, promote, and sell your digital goods. Or, you can signup as an affiliate and earn passive income by promoting the range of digital and info based products on your website or blog.

Recommended reading: Bloggers: How To Boost Your Affiliate Marketing Sales

Using ClickBank as a vendor

As I mentioned earlier, I won’t be reviewing ClickBank as a vendor. That being said, here are some of the benefits of selling your digital products using the platform –

  1. It’s a popular eCommerce platform that’s been around for over 20 years.
  2. ClickBank provides all the necessary eCommerce tools, sales funnels, for driving traffic to your product sales pages.
  3. You can offer peace of mind to your customers with a 60-day money-back guarantee.
  4. It’s the ideal platform for hosting low-cost digital products with upsells.

What kind of products are hosted on ClickBank?

Vendors sell a wide range of digital products, from information-based eBooks, software, website templates, apps, courses, webinars, games, guides, and much more. These products can be found in a variety of niches and industries, including – health and fitness, home and garden, cooking, food, and wine, software, and services, etc.

This means that the ClickBank network is a great place to explore products to promote, as an affiliate in almost any niche. Great, right?

Click here to learn more about ClickBank or to signup for a free affiliate/vendor account.

Are the products good quality or is everything on ClickBank just a scam?

While a lot of the digital products are genuinely good, there’s always been a problem with ClickBank allowing low-end, poor quality, and sometimes scammy looking products to grace it’s marketplace.

The kinds of products I’m talking about are the notorious “Money Making Systems” and “Get Rich Fast Schemes”, often promoted through tacky banner ads, aggressive sales videos, copy-and-paste sales email templates, and more.

Yep, there is still plenty of that kind of trash visible on ClickBank, even today, sadly. You just have to be vigilant and thorough in your research to filter past the trash.

Now, I’m not saying all the systems sold through ClickBank are scams, but I’m always dubious about wasting my money on any false claims when I know first-hand how hard it is to build a real online business. I’m sure you would agree.

For the genuine digital products that are available to promote through ClickBank, there’s still reason to use the site as an affiliate marketer to make money!

Here is a list of the products that I’ve purchased and promoted as an affiliate through ClickBank, over the last 10 years –

  1. SEOPressor Connect (World-class WordPress SEO Plugin).
  2. Affilorama – Affiliate marketing training for beginners.
  3. ClickBank University (Strategy training for successfully promoting ClickBank and other affiliate products).
  4. Viddyoze – Powerful animations and intro creation tool for your videos.
  5. Fotor (Powerful online photo editor)

Disclaimer: The links above are affiliate links which means if you use one of these links to make a purchase of a digital product or service on Clickbank, I will be paid a small commission at no extra charge to you.

How do affiliates get paid and how often?

When I first signed up to ClickBank, the only payment method that was vailable for overseas affiliates was via check. I live in the UK, by the way.

Times have changed, thankfully, as these days you can get paid either by check or directly into your bank account.

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As for how often you get paid, well, you can set this frequency to weekly or bi-weekly, bearing in mind that whatever threshold you set is met first.

For example, if your threshold is $250 bi-weekly, and you earn over this amount in each period, you will be paid on time. If you don’t earn enough, you won’t be paid until you reach the threshold, if that makes sense.

As I said, you can change the threshold manually in your payment settings.

What’s so good about ClickBank? (The Good)

OK, so let me start with what I think is great about ClickBank.

  1. Well established affiliate network – They’ve been around for a long time, since 1998.
  2. Largest network online – ClickBank is one of the largest affiliate network sites online, with thousands of digital products to choose from in almost every single niche.
  3. Thousands of digital products – There are plenty of trusted products, however, finding them takes a bit of time and research.
  4. Documentation – Well-documented knowledge base for both vendors and affiliates.
  5. Reliable payments – Regular direct payments to affiliates. Payments are always made on time.
  6. Payment control – Set your own payment threshold.
  7. Insight tools – ClickBank provides a range of powerful and useful product insight, research, and reporting tools.
  8. Money-Back guarantee – Most reputable products hosted on ClickBank come with a money-back guarantee. This is a great selling point and can help boost your affiliate conversions.
  9. ClickBank University is available for complete training on how to be successful with ClickBank and as an affiliate marketer.
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What’s so bad about ClickBank (The Bad)

Now for the things I dislike about ClickBank.

  1. Everything looks like 2005 – ClickBank’s website and admin area looks and feels well and truly dated. Seriously, they really could do with updating their platform.
  2. Risk of finding scammy products – Sadly, a lot of the product’s promotional material and marketing content come with scammy looking banner advertisements and dated email marketing templates. Personally, I would never place a ClickBank hosted product banner advertisement on my website. I don’t use many banner ads in any case, but Clickbank banners just awful to look at.

And now, the ugly

  1. Infested with trash – Far too many valueless, poor-quality, and scammy looking products hosted on ClickBank. Again, the ones I’m referring to are the obvious Make Money Fast Systems and Get Rich Quick scams.
  2. Forceful sales tactics – Those low-end products often come with aggressive sales landing pages attached to them that look like they were designed in 1995 using ClipArt. And, most of them riddled with annoying pop-ups and endless upsells that could drive customers away. I’ve included a few screenshots of these landing pages below to give you an idea of what I mean by “dated” and “scammy” looking.
  3. Negative reviews – High level of negative reviews of ClickBank online. In fact, there are quite a few of them on
  4. More negative reviews – There are many independent reviews of ClickBank with average to negative conclusions.
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Dated looking sales landing pages! Smells like a scam, right?
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ClickBank reviews in the last 12 months

Investing in bad products from ClickBank

I must also mention, as a paying customer, I’ve made a few bad purchases through ClickBank over the years.

That said, I was always able to get a full refund for those bad purchases. As an affiliate, I’ve never had any major problems with the products I’ve promoted, but that’s because before I promote anything from ClickBank, I do my research very, very carefully.

I’ve used ClickBank since 2010, and I would still recommend using them. However, for anyone brand new to the site, please tread very carefully if you choose to signup and promote their products.

If you can trench your way through the chin-high amounts of garbage, valueless products, find yourself a few good ones, purchase them, use them, contact customer service to see how effective the communication and support is, and then give your honest and unbias review of the product, I think you can make some good money with ClickBank.

I should also mention that the competition can be tough out there. ClickBank has been around for many years, and so there will thousands of elite affiliates to compete against when finding and promoting the best and high-value, and profitable products.

Should you use ClickBank to monetize your blog?

After learning about the good, the bad, and the ugly about ClickBank, should you really use this marketplace to find products to promote on your blog or website?

Yes and no.

Here’s the thing:

There are some genuinely reputable products on ClickBank. But these products sit among the thousands of trashy looking products. ClickBank’s problem is that its marketplace focuses on quantity rather than quality.

In addition, ClickBank’s reputation and credibility aren’t great by any means, which can be quite worrying for anyone interested in using the network site.

Over the years, they’ve managed to tarnish their rep further by allowing low-end products authored and marketed by bad business folks to grace their marketplace. What this has done is given a lot of their customers a bad overall experience with the products they’ve purchased through ClickBank, and the level of customer service received after, in some cases.

If you’re a blogger or an affiliate marketer promoting ClickBank hosted products, this can have a negative impact on your audience’s trust in you and your blog. If you value your reputation and credibility greatly, tread lightly with ClickBank.

What I mean by this is –

If you find something on ClickBank that sounds too good to be true, then it probably is, and gambling with the trust that you’ve built with your blog readers or affiliate customer base is not a good strategy.

The final word?

If ClickBank sounds like a ‘headache’ rather than an ‘opportunity’, there are plenty of other reliable affiliate networks you can sign up. Here’s a quick list of those alternatives for you –

  1. Shareasale (Aff)
  2. Commission Junction
  3. Amazon Associates
  4. eBay Partner Network

OK, that’s it. I hope you enjoyed reading through this review. Again, I’m not a vendor, only an affiliate and this review was based entirely on my personal experience with ClickBank over the last 10 years. Best of luck.

Recommended Posts

  1. Bloggers: How To Make Money With ClickBank
  2. How To Make $1,000 Per Month From Your Blog
  3. 13 Best Affiliate Programs For Bloggers
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2 comments on “ClickBank Affiliate Review 2020: The Good, The Bad, And The Ugly!”

  1. Hello Fabrizio,

    Clickbank used to be a leading affiliate marketplace. But with the span of time, it becomes the place of scam products and services. In today’s world, you simply cannot convert the ClickBank products to a sale. Many reputed advertisers like Longtailpro have left the ClickBank marketplace and joined the Shareasale. Thanks for share your experiences.

    Vishwajeet Kumar

    1. Hi Vishweet, yes I completely agree with you. It seems that whoever is running the show over there these days have stopped caring entirely. Which is a shame because it just creates a bad taste for the few remaining good products hosted in the marketplace.

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